7 Key Tactics For The Small Business Owners in Sharjah Free Zone

For most folks, owning your own business is a dream come true. The freedom of being your own boss and succeeding to the best of your ability are facts of life for the small business owner. Sure, there's more stress than what you probably imagined when you were creating your grand plans, but with a little strategy and planning you can overcome any tough spot you get in. There are 7 tactics developed by successful marketers that are sure to make your business as successful as theirs.

1. Create A One of a Kind Selling Point If you want to stand out from the crowd, create a unique selling proposition that stresses the benefits the customers will receive from doing business with you. Will they get faster service? Go ahead and dramatize it, but keep the customer at the focus..."Get free overnight delivery!" Hey, it tells the customer...you get quick service and a discount on shipping. Two definite benefits in one statement.

Why should someone buy from you and not your competitor? I hate to deal a blow to your ego, but it really has nothing to do with you , your product, or your service. Yeah, its a little self-centered, but customers are attracted by offers that point out the things that benefit THEM.
Don't go out on a limb to create new products and services to get attention. Just, add a special benefit to the ones you already have... maybe it's quicker service. The most effective things to emphasize are benefits that your competition cannot or is not willing to give.

2. Use Testimonials Hey, we all know that business owners think their product or services are the best thing going, but it's what the current customers think about it that really matters to your prospective customers. They're the ones who see things from their point of view... what they have to say about the business has an impact.Testimonials play an important part in advertising - especially for small businesses. Yeah, big businesses with well-known names don't have to worry about it, but small companies can use testimonials as marketing tools to build credibility.Think about it...how else can we gain credibility than by creating a group of satisfied customers and shouting what they have to say? Let's look at some ways we can make testimonials an effective part of our marketing campaigns.

3. Upsell Upselling is one of the most successful marketing trends today. Everywhere you go, someone is trying to get you to buy more. From McDonalds with its supersize options to clothing stores that try to sell you shoes to match your outfit, everyone's jumping on the band wagon.

Why? It works!Your customers already know that you have great products and provide satisfactory service. They trust you to come through for them. Think about it... it's much easier to make sales to someone you already have a relationship with.Use every opportunity to increase your sales volume within the customer audience you already have. Do you have a product that goes with the one they are purchasing? Offer it to them at the register. It's a proven and effective method for increasing sales. You may be shocked at the additional sales you can generate from those who are already buying from you.

4. Make Your Price Seem Smaller Divide and conquer... The old war tactic works in marketing too! When the price seems too steep, break it down into "buyable" size bites. An $120 item is only 12 low monthly payments of $10. A $365 purchase would only cost $1 per day. Now that sounds affordable!

5. Paint The Benefits Pretty Customers buy because they want to enjoy the benefits of the purchase. A lady might buy a dress because she wants to feel sexy, or a man will buy a book because he finds pleasure in reading. Emotions are the key element that drives purchases.
Use word pictures to stir up the emotions that will instigate the sale. Let them "feel" the benefits, and they'll be more apt to head for the cash register. Put them where you want them.

6. Create Attention Getting Headlines Are you ready to capture your reader's attention with great copy? The headline is the place to start. How often do you scan the newspaper's headlines before you decide whether or not to read the article? Yeah, that's where we lose or gain the reader's interest, so it's a pretty important part of the advertisement.A good headline should telegraph its message in twelve words or less. Double check those headlines. Do they make a promise of a positive benefit, or ask a provocative question? Don't settle for less than attention grabbing statements.

7. Provide An Offer They Can't Resist Is your deal too good to pass up? If not, you need to improve it. Hey, I'm not talking about cutting prices even more...you've still got to make a profit. You can make the deal sweeter just by increasing the readers knowledge of the value of the product, or adding bonuses that are perceived as valuable, but cost you little.

Motivate buyers with expirations. Yeah, an open ended offer encourages procrastination...which leads ...yep, nowhere. When the customer knows he has until Saturday to purchase an item he'll pay more for on Sunday, he'll make it a priority to head for your shop.

Indian Embassy establishes Dedicated Centers

Indian Embassy establishes Dedicated Centres for receiving Applications for Passports and Visas. Embassy of India has informed us that following an agreement between them and the Empost, 13 Centers will be operational from February 22, 2009for receiving applications for passports and visas. The purpose of the Centers is to reduce waiting time, avoid crowding and render better services to the applicants.

The Centers will be open from 7 am to 10 pm every day, seven days a week. All these centers will be manned by the Empost staff. There will be multilingual staff and the application tracking facility. Enquiries about the Centers can be made to Phone No. 600522229. The web site of the centre is www.ipavsc.com

The location details of the Centers are as follows:

Abu Dhabi Office
2nd Floor, EMPOST Building ,
Madina Zayed, Abu Dhabi (UAE)
Email: IPAVSC@empost.ae

Al Ain Office
Indian Social Center,
Al Saroj District Al Ain (UAE)
Email: IPAVSC@empost.ae

Dubai Office - A
101, Al Owais building,
Behand Arabian Automobiles,
Deira, Dubai (UAE)
Email: IPAVSC@empost.ae

Dubai Office - B
(Passport Only)
No. 3 Karama Star Building ,
Karama, Dubai (UAE)
Email: IPAVSC@empost.ae

Dubai Office - C
(Visa Only)
Central Post Office
Karama, Dubai (UAE)
Email: IPAVSC@empost.ae

Sharjah Office
Empost
Al Wahda Street
Sharjah (UAE)
Email: IPAVSC@empost.ae


Ummul-Quwain Office
Empost
Ummul-Quwain(UAE)
Email: IPAVSC@empost.ae

Ajman Office
Indian Association Ajman
Opposite Lulu Hypermarket,
Al Ittihad Street , Al Sawan,
Ajman (UAE)
Email: IPAVSC@empost.ae

Ras Al Khaima Office
Empost
Ras Al Khaima (UAE)
Email: IPAVSC@empost.ae


Ras Al Khaima Office
Indian Association,
RAK Al Mamoyra, Muntazar Road
Near Old Mamoura Police Station
Ras Al Khaima(UAE)
Email: IPAVSC@empost.ae

Fujairah Office
Indian Social Club Fujairah (ISCF)
Al Fazil Road,Opp Hilton Hotel,
Fazeel Fujairah (UAE)
Email: IPAVSC@empost.ae

Khorfakan Office
Indian Social Club Khorfakan(ISCK)
Behind Indian School ,
Kabba, Khorfakan (UAE)
Email: IPAVSC@empost.ae


Kalba Office
Indian Social & Cultural Club
Kalba (KISCC)
Opp Kalba Police Station
Near Bin Moosa Pharmancy,
Kalba (UAE)
Email: IPAVSC@empost.ae

SAIF Zone B2B social networking portal

Sharjah Airport International Free Zone investors and companies can communicate to each other very effectively through the B2B social network which is dedicated to SAIF Zone companies. Through this social network, all companies can freely add their company profile, product image and descriptions, career opportunities, product or service requirements and all other business needs and communicate actively with all other companies in the SAIF Zone.

The SAIF Zone social network is not just a dead list of companies listed in an excel file. Companies listed in the social network should be active and live to attract trust and gather more business connections with other companies in SAIF Zone.

Sharjah Airport International Free Zone is one of the most active free zones in United Arab Emirates. Connected to Sharjah Airport is a huge potential to attract investors from all over the world to come and set up a business in SAIF Zone.

All these companies can join the SAIF Zone social network and benefit from its facilities and do their business easily. They can now find and have access to active companies I SAIF Zone. All members can easily check the latest activity date of all other members and recognize which member is not active and which member is active.

Send us your press releases

If you have useful and interesting news and information that like to publish in this blog, send it to info@mahmoodb.com and let other businesses hear from your business.

Sharjah Airport Parcel Tracking

If you are importing and/or exporting goods and materials from Sharjah airport, then you essentially need to track your parcel, anytime, anywhere.
Fortunately, Sharjah airport has a website that parcel tracking is possible in it. You can easily point your browser to http://www.shj-airport.gov.ae/tracking.htm and if at that time, you are connected to the Internet, then you would be redirected to a page that helps you track your parcel.
Just simply select the airline and enter your bill number, then let the Sharjah airport website show you the status of your parcel.

Easy...

Happy Birthday

This weblog is dedicated to SAIF ZONE community and business. SAIF ZONE is the Sharjah Airport International Free ZONE. Located in Sharjah, United Arab Emirates.
The mission of this blog is to publicize the SAIF ZONE business community by the fastest and simplest, yet effective method, blogging.
This weblog would also cover UAE related news, views, reviews and maybe cover some regional information that are relevant to UAE and SAIF ZONE.
All companies and businesses located in SAIF ZONE are welcome to send me their information, press releases, news and any information that like to let others to receive.
I will do my best to prepare some useful press releases from the information that I receive from you and publish them in some big press releases websites in the region, like, AMEInfo.com, Zawya.com, etc.
Hope this blog become a good place for business promotion, specially for SAIF ZONE companies.